Here’s why The Spirit of Tasmania is Still Going Strong… at Island Optical.

Did you know Island Optical is 100% Australian-owned and operated? A fact our brand is very proud to share. Since 1990—that’s right, for 32 years—Island Optical, with its two prime locations in Hobart and Launceston, has nurtured a firm foothold in the Tasmanian optical industry. We tailor to the community of Tasmania, and when you visit our stores, you experience the Island Optical difference.

What does that mean for you? Everything!


At Island Optical, we love a chat. Whether you want to know about our complete range of frames on display, the design and technology behind the products we provide, or perhaps you would like to meet the Optometrists located as independent practitioners on-site, we want you to know what we know.

We love what we do.

 But, we love demonstrating that clearly, and simply, even more.

It’s like the best day of Show-and-Tell, ever!

That is the beginning of our SUPER SERVICE promise, to you at the Island Optical.


Island Optical brings a wide selection of affordable, quality frames to the retail space in both the Hobart and Launceston stores. We ensure the savings are passed on to you. Every day. This means you don’t have to wait, anticipating some ‘never to be repeated sale.’ Notably, there’s no need to head to the mainland for better prices.

If you need new prescription glasses, prescription sunglasses, contact lenses or glasses accessories right now? You can get it right now, at the best price.

That is the beginning of our SUPER SAVINGS promise to you at Island Optical.

2022 will be an excellent year for you and your eye health—we can’t wait to show you our motto in action once more.


Island Optical has some exciting things to share! You will be impressed by our wide range of prescription glasses, prescription sunglasses, international designer brands. But it gets better…

* We have a VIRTUAL TRY-ON program: use your digital device to see how our products look on your face without leaving the comfort of your home.

* Booking an eye test has never been easier: Island Optical now has a Real-Time online appointment program. From home or your mobile device, you select your next eye test’s date, time, and location.


The Island Optical website is easy to navigate—check it out right now. If you haven’t had the pleasure of experiencing our SUPER SERVICE | SUPER SAVINGS motto in action, we invite you to get in touch. If you are one of the many fellow Australian’s who already love what we do, we can’t wait to see you again.

Island Optical still calls Australia home—proudly so—and we can’t wait to be the home for you and your family, for all your prescription glasses, prescription sunglasses, contact lenses and glasses accessory needs.

Stop by one of our stores: We would love to service your prescription glasses and prescription sunglasses by checking the nose pads, tightening any loose screws, and a clean and a polish—completely free and with a smile.